My newest ramblings all in one spot.

Welcome to SEO 2015

The rules of SEO have changed, have you changed how you do SEO?

Webgoddess Butterfly Logo Two years ago I wrote an article here called My Philosophy on SEO it was a relatively small article and just talked about the basics of what I thought SEO was and should be. At the time, Google had yet to introduce Panda, mobilegeddon, personalized searches, or even place more importance on local searches. Continue reading

The Importance of Maintaining Digital Assets

I recently started at a new company full time. As I began the new job I of course had to go through digital assets the company had in order to begin working on their social networking sites, websites and other digital areas. The companies digital assets were a mess. Not only were things all over the place in numerous folders and on various computers, the were missing tons of originals even. This is not the first time I have found a company with poor digital management. I also encountered the same problem with my work at a company. Continue reading

Converting a Print Catalog to an Interactive Web Catalog Part 3

This tutorial is part 3 in a series. Part 1 of this tutorial can be found here. Part 2 of this tutorial can be found here.

Now that our catalog has navigation, animation and sound we want to upload it our website as well as fix the display issues we saw in part 1 of this tutorial.
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Converting a Print Catalog to an Interactive Web Catalog Part 2

This is part 2 of my tutorial on converting a print catalog to a web catalog with interactions. Part 1 can be found here. Part 3 can be found here.

Your file should be similar to the one pictured below, notice I have my layout adjusted for button placement. If you choose to add height or width to your canvas yours will be a bit different. The point is the file needs to be ready to add buttons at this point of this tutorial.
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Converting a Print Catalog to an Interactive Web Catalog

I have received questions about how I did the interactive catalog posted here.
Due to the details it requires to do this kind of project, I thought it was way easier if I posted a tutorial on the subject. Your project may be similar or different but this tutorial will at least give you a good foundation on how the process works. I expect this tutorial to be long so it will most likely be divided up into more than one post. Please note that this project was the first time I ever used InDesign for anything, so there are probably some things I don’t know about or know how to use. For this tutorial though I am just going to show you what I personally did. With that said, let’s get started.
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What the New gTLDs Mean for Your Business

What Are gTLDS?

Footer-Butterfly-rightGeneric top level domains or gTLDs are the new extensions that will soon expand the web in huge proportions. A top level domain are the extensions we use everyday such as .com, .net, and .org among others. Before the new ones currently coming out we had a total of 22, after the new ones are released there will most likely be over 1000.
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