About Heather Stack

Who am I? Well, that is a question that can be answered many ways. Professionally, I am a Web Designer, Internet Marketer, Social Media Marketing, Graphic Artist, with some SEO skills as well. That sounds like a lot doesn’t it? Well, it is, but that doesn’t even really cover what I do, not to mention the things I don’t do that people think I should or expect.

As a web designer, I use HTML and CSS skills to create websites. I do mock-ups for customers to visualize their sites. I create graphics customers may need for their site. I make sure the HTML is SEO friendly. I make sure the site is set up in Google Analytics with custom reports made just for their business. I also set up Webmaster tools and link it to their Google Analytics account to make sure they always know what is going on with their site. I have been known to get their sites running from the choosing a URL name to helping them get hosting. Bottom line is I find solutions for the customer’s internet needs.

What don’t I do? I do not code javascripting, PHP or any other popular internet languages. I do, however, play with and alter that code sometimes. For example, WordPress runs with PHP, I have been known to take the code out of their pre-made pages, or add code to those pages. The code is usually found from somewhere on the web.

The tools I use to pull this off are:

  • Dreamweaver
  • Photoshop
  • WordPress
  • CSS/CSS3
  • Google Analytics
  • Google Webmaster Tools

As an internet marketer and with my social media marketing skills I help my customers find ways to promote their websites and increase their internet presence. With increased internet presences and website promotions, the bottom lines of companies increase. I create and administer social networking pages with Twitter, Google+, Facebook, Pinterest, and Linkedin. I offer suggestions to increase their social networking presence and traffic. I also create the banners and cover photos for these sites as well. I help customers establish their voice on the internet and their identity.

As a graphic artist, I create graphics using Photoshop for Print and web. I help customers find an identity on the internet through logo designs, banners, and websites.

In the area of SEO, I make sure my customers follow the rules to ensure that their web presence is never blocked or blacklisted. The rules I follow are outlined from Google, Bing and other search engines. I make sure you have the right keywords for your business and your goals. I help you build your authority in your field.

That’s pretty much me, at least professionally. Personally, hmm maybe I’ll tell you another time. Stay tuned, you never know, until then let’s make the web a more beautiful place to surf, contact me for your next web project.

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